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Packaging Behind The Scenes:

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A lot of packaging takes place where the average consumer never sees it. What goes on in the packaging industry you never think about.

PackExpo this week reminded me that most people just think of packaging at retail.

In case you have never thought about it blood ships by common carrier just like all the other products. Of course its kept at a certain temperature. I know, I used to design packaging for blood shipped around the country. The most stringent criteria and specs of any package I ever worked with.

But here is a unique take on how to package it but commercially and aesthetically at the same time.

Blood Bank Packaging

Photos of Sweet Donation Bag (Via: yankodesign)

I had to throw this in too, very creepy but someone is buying it.

Strange Energy Drink Packaging


Seems to be a lot of spoon in one packaging applications recently.

This one is very recent.  Theory sounds good! Look appealing but from a manufacturing standpoint…..

Spoon and Lid In One


Designer: Yeongkeun Jeong

This was the first example I came across where the lid is the spoon in one unit.  Not doing all that well although the application is right.

SpoonLidz Packaging

Or this example

Snapsil® packages can also provide additional functionality through

an integrated utensil end.

The point is that a lot goes on behind the scenes in packaging innovation and design.

Most products never become commercially viable for a variety of reasons. (I can help you sort that out too).

If you need help bringing your packaging innovation to market I can help though branded social media campaigns. I tweet packaging and peeps listen. Email me for more details.

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